Bright Spot Cafe
Bright Spot’s logo presents how unique it is from its competitors. The illusion of books in a coffee mug visually communicates that Bright Spot would serve the best coffee, baked goods, and a good book. The brandmark also doesn’t have a clean-cut edge for the coffee shop’s industrial aesthetic, and the whole logo is minimal and recognizable with any color. The wordmark design is modern and clean. Chosen for how each letter flows together and its flowy edges make it stand out. Overall, they could also work together to create a more vital logo.
Bright Spot is a go-to local coffee shop mainly for college students, but anyone who loves coffee and reading is welcome. Bright Spot serves the highest quality coffee, the best-baked goods, and great books. Whether you’re a morning person or a night owl, Bright Spot is a go-to place to relax and chill or do your work.